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Content

Content Marketing Copycats: Check Into The Challenges

You are the genuine article. You do not fear the penguin or the grammar police. You’ve created original, compelling content, and can’t wait to give it...

Social Content

A Content Marketing Mind for Social Business

Without content, social media is all talk.

Talent

Make it Personal: Recruiting Top PR and Marketing Talent

The following is part 3 of the three-part "Make it Personal" Leadership Series for PR and marketing professionals. Young professionals have more oppor...

Social

LinkedIn Love: Recent Updates and Personal Branding Tips

From its May 2011 IPO, to its expanding user base and features, LinkedIn has received plenty of coverage highlighting its significance in the social m...

Talent

Make it Personal: Opportunities, Interviews and Team Skills

The following is part 2 of the three-part "Make it Personal" Leadership Series for PR and marketing professionals. Once you’ve made the commitment to ...

Personal Branding Talent

Make it Personal: Brand Building for PR and Marketing Pros

The following is part 1 of the three-part "Make it Personal" Leadership Series for PR and marketing professionals. On April 3, I had the opportunity t...

PR / Media Relations Talent

Publicity and Professionalism

The professional approach to publicity includes keeping media contacts informed of news that is highly relevant to their beat and audience. In the ide...

Industry

Inbound Marketing Training Resources

It’s showing up in job descriptions throughout the world. No company or consumer is safe from its charms. It’s inbound marketing, and it could be head...

News

PR 20/20 Opens New Downtown Cleveland Headquarters

PR firm plans to expand staffing and inbound marketing services. CLEVELAND – Dec. 15, 2008 – PR 20/20, a Cleveland-based inbound marketing agency and ...

News

Roetzer Appears on Good Company to Talk Facebook

CLEVELAND — Oct. 2, 2010 — On Thursday, Sept. 30, PR 20/20 founder and president, Paul Roetzer, appeared on WKYC's (NBC) Good Company to discuss Faceb...