Before we know it, Google Analytics 4 (GA4) will be replacing Universal Analytics.
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Before we know it, Google Analytics 4 (GA4) will be replacing Universal Analytics.
If you’re like any marketer preparing for Universal Analytics to sundown on July 1, you’re probably asking yourself: How do I implement Google Analyti...
Your ERP and CRM are both crucial to the success of your business. Your ERP streamlines business functions while your CRM streamlines the customer exp...
For many, goal setting happens at year-end, as the holiday season approaches when your thoughts are consumed with to-do lists and last-minute shopping...
Why do visitors come to your website? And what do they want when they get there? The answer to these questions should be the heart of website design.
As one of PR 20/20’s newer team members, one thing that made working for the agency so appealing to me was the company’s position on making informed d...
Great marketers understand the importance of having good data on their businesses. So much, in fact, that they’re doing everything they can to get the...
As marketers, we’re required to wear many hats throughout the day— author, producer, consultant, data analyst, social media guru. The list goes on. Bu...
Why are you partnering with a marketing agency? Chances are, you want to take marketing performance to the next level. Of course, marketers want to le...
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