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Analytics Performance

Your Top Google Analytics 4 Questions, Answered

Before we know it, Google Analytics 4 (GA4) will be replacing Universal Analytics.

Analytics Performance

What is Google Analytics 4 and How Does it Work?

If you’re like any marketer preparing for Universal Analytics to sundown on July 1, you’re probably asking yourself: How do I implement Google Analyti...

HubSpot Performance Marketing Strategy Manufacturing Events

How To Establish a Full-Funnel Marketing Approach With an Established ERP

Your ERP and CRM are both crucial to the success of your business. Your ERP streamlines business functions while your CRM streamlines the customer exp...

Marketing Sales Alignment Performance Marketing Strategy

How To Set Goals That Align With Your Marketing and Sales Funnel

For many, goal setting happens at year-end, as the holiday season approaches when your thoughts are consumed with to-do lists and last-minute shopping...

Web Performance

3 Strategic Ways to Make Visitors Love Your Website

Why do visitors come to your website? And what do they want when they get there? The answer to these questions should be the heart of website design.

Measurement Analytics Data Analysis SEO Strategic Planning Performance Marketing Strategy

Reporting Made Easy: Why You Should Use Databox With Your HubSpot Account

As one of PR 20/20’s newer team members, one thing that made working for the agency so appealing to me was the company’s position on making informed d...

Performance

5 Ways to Boost Your Performance Reporting with Data Visualization from Databox

Great marketers understand the importance of having good data on their businesses. So much, in fact, that they’re doing everything they can to get the...

Performance Hackathon

6 Steps to Prepare for Your First Marketing Growth Hackathon

As marketers, we’re required to wear many hats throughout the day— author, producer, consultant, data analyst, social media guru. The list goes on. Bu...

Performance

13 Tips to Identify a Truly Performance-Driven Marketing Agency

Why are you partnering with a marketing agency? Chances are, you want to take marketing performance to the next level. Of course, marketers want to le...