on November 07, 2011 News

Roetzer to Cover Content at 2011 Midwest Social Media Summit

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CLEVELAND — Nov. 7, 2011 — PR 20/20 founder and CEO, Paul Roetzer (@paulroetzer), will present “Give Your Customers the Content They Crave” at the SmartBusiness Midwest Social Media Summit on Nov. 17, 2011 in Cleveland.

Moderated by Brooke Bates (@batesbn), senior editor at SmartBusiness, Roetzer’s session will discuss the intersection of content and community, and provide actionable tips for developing targeted content that resonates with buyers.

This one-day conference offers insight from some of the region's top business leaders on practical social media applications that grow bottom-line revenue.

Tracy Lewis

Tracy Lewis is the director of talent and a senior consultant at PR 20/20. She is also the community manager for Marketing Agency Insider. She joined the agency in March 2009 after graduating from Ohio University. Full bio.