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Sandie YoungAugust 31, 20154 min read

The Conference Circuit: Connect with the PR 20/20 Team This Fall

“Inspiration doesn't respond to meeting requests. You can’t schedule greatness.” – Jay Baer (@jaybaer) 

Screen_Shot_2015-08-28_at_10.29.25_AMThe grind of everyday life can get to even the most motivated marketers. Sometimes we have to go the extra mile to stay passionate day-in, day-out. It’s just one of the many reasons we are strong believers in the impact of conference season. 

Conferences are key to feeling more connected to the marketing community, staying inspired by your profession and learning from the successes (and challenges) of our peers.

The PR 20/20 team is gearing up to see many of our marketing idols, here in Cleveland and others a bit further from home. Below, I’ve highlighted the full team conference circuit, plus where you can catch a session from our CEO and founder, Paul Roetzer (@paulroetzer).

Planning to attend one or more of the following events? We’d love to connect with you! Follow or message @pr2020, and let’s meet up! 

Where in the World is PR 20/20?


Content Marketing World (#CMWorld)

  • Who: Members of our team at the event include Jeremy Bednarski (@JeremyBednarski), Paul Roetzer and me (@SandieMYoung). 
  • What: "In 2014, over 2,600 marketers from 50 countries joined us – we expect even more in 2015! More brands, more breakouts, more hands-on labs, more networking (yes, it’s possible!) and more CONTENT!” - CMWorld
  • When: Sept. 8 – 11
  • Where: Cleveland Convention Center, Cleveland, OH 

Planning to attend? Come visit Jeremy and I at Paul’s session on September 9, The Content Marketing Metrics That Matter: How To Measure, Visualize and Report on Content Performance. Bonus: You can pick up a free copy of Paul's latest book, The Marketing Performance Blueprint, at the session. 

If you have a few hours between workshops, check out PR 20/20’s Cleveland bucket list and get to know the local marketing community.  


  • Who: Members of our team at the event include HUG Leader Dia Dalsky (@DiaDalsky), Mike Kaput (@mikekaput), Tracy Lewis (@Tracy_J_Lewis), Angela Masciarelli (@ang_masciarelli), Jessica Miller (@jessica_joellen), Keith Moehring (@keithmoehring), Taylor Radey (@TaylorLauren) and Paul Roetzer.
  • What: INBOUND's purpose is to provide the inspiration, education, and connections you need to transform your business. This September, we will host thousands of marketing and sales professionals from almost every industry imaginable and from all corners of the globe at the Boston Convention & Exhibition Center. In 2014, we had 10,000+ attendees from all around the world and we're excited to be bigger than ever this year.” - INBOUND
  • When: Sept. 8 – 11
  • Where: Boston Convention and Exhibition Center, Boston, MA

On your event list? Attend Paul’s partner track session, Point Pricing: An Inside Look at PR 20/20’s Value-Based Pricing Model on Sept. 10 at 10:30 a.m. Afterward, stick around for a panel discussion and Q&A on pricing.

Or, check out Paul’s main track session, Marketing Growth Hackathon: 25 Tips, Tools and Resources to Accelerate Performance, also on Sept. 10 at 3:45 p.m. Receive a free copy of The Marketing Performance Blueprint at either session. 

Innovative Communications: The Future of Digital Strategy (#COPRSA) 

  • Who: Paul Roetzer
  • What: Learn about “The three key changes in our world and how this applies to communications professionals from Don Tassone, former VP of External Relations at Procter & Gamble and PR professor at Xavier University.” Also gain insights on, “The role that PR practitioners should play in delivering the ultimate online customer experience from Bryant Miller of Yelp.” - PRSA Central Ohio
  • When: Sept. 16 (Registration deadline is Sept. 9) from 8 a.m. – 12 p.m. (EDT)
  • Where: The Bluestone on East Broad Street, Columbus, OH

Register today to see Paul discuss the future of marketing strategy in his session, Origins of the Marketing Intelligence Engine. 

QuestMT (#QuestMT)

  • Who: Paul Roetzer  
  • What: In the inaugural QuestMT, you will learn from nationally renowned thought leaders and companies. The unique setting is Missoula, MT, an exquisite college community nestled in the Rocky Mountains. Gain actionable insights to improve the use of marketing analytics.” - QuestMT
  • When: Sept. 17 - 18
  • Where: University of Montana campus, Missoula, MT 

Paul is hosting a session on The Metrics That Matter on Friday, Sept. 18. Register today.  For more background, my colleague, Taylor Radey, recently published a Q&A with two professors leading the charge at the University of Montana.

New Fuel Lines Business Conference 2015 (#FuelLines)

  • Who: Paul Roetzer and Tracy Lewis
  • What: Hosted by Michael Gass and Fuel Lines Business Development, the conference “will provide 20 top-notch sessions, with inspiring insights from the best and brightest new business thought leaders, who will provide their expertise on the NEW DRIVERS of business development.Fuel Lines
  • When: Oct. 8 - October 9
  • Where: Music City Center, Nashville, TN 

Say hello to Paul before or after his keynote, The Indispensible Agency, on Friday at 8:30 a.m. Register for the event today.

MarketingProfs B2B Marketing Forum (#mpb2b)

  • Who: Paul Roetzer
  • What: B2B Marketing Forum is more than just a quirky (not-so-little) conference. It’s a place where the leaders, the innovators, the people who make things happen gather to learn about the latest in B2B marketing and share the secrets to their success. (Oh, and belly laughs, creative networking, shenanigans, and marketers-after-dark antics.)”MarketingProfs
  • When: Oct. 21 – 23 (Workshops on Oct. 20)
  • Where: The Westin Boston Waterfront, Boston, MA 

Check out Paul’s session on Friday, Oct. 23 at 8:45 am. Featuring the Marketing Growth Hackathon. Register today.

If you’ll be in attendance, we’d like to invite you to reach out. Happy conference season!


Image credit: Wikimedia Commons


Sandie Young

Sandie Young started at the agency during the summer of 2012, with experience in magazine journalism and a passion for content marketing. Sandie is a graduate of Ohio University, with a Bachelor of Science from the E.W. Scripps School of Journalism. Full bio.