Meet Our Team 

Transforming businesses and lives through damn good marketing.

Who Are We?

Founded in 2005 as PR 20/20, Ready North is a digital marketing agency that offers business-to-business solutions delivered exclusively on HubSpot, as well as educational workshops and consulting. As lifelong learners hellbent on driving meaningful results, we partner with businesses to achieve their high-growth marketing and sales goals.


What Defines Us?

We’re constantly evolving and exploring new technology—knowing we can always raise the bar.

At Ready North, we’re serious about making our agency so transformative to the industry that we’re changing the way clients view agencies. In fact, our biggest wins are the ones that reach beyond marketing and touch a client’s entire business and its team.

What’s more? We want to see you succeed, and we do so by thinking outside of typical agency norms.

Since inception, we’ve built our business with a pioneer mindset. We were the first to rethink the standard agency model with Point Pricing, and we were HubSpot’s first agency partner. We debuted a smarter planning model that solves for growth challenges, and we launched a sister company devoted to the current and future potential of AI in marketing.

Whether you’re a manufacturer, professional services firm or anything in between, we’re here to help you reach your peak—and have fun doing it.


Meet the Team

At Ready North, we’re more than an agency: We’re your partner in driving success. When you work with us, you work with a team that loves what they do—which translates to the results you want to see.

Paul Roetzer
Founder & Senior Advisor



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Director of Operations



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Director of Services & Growth



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Director of Marketing



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Senior Consultant



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Associate Consultant 



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Macy Kittelberger

More Than a Job

At Ready North, we want working at the agency to have more-than-your-day-job meaning to our team. That’s why we emphasize professional growth, milestone celebrations, happy hours, and more. And the best part? We really do love what we do.


Our Legacy  

Founded in 2005 as PR 20/20, Ready North was built on the core purpose of transforming businesses and lives through damn good marketing.

The first agency in HubSpot's certified partner program, which now includes thousands of agencies worldwide, Ready North aspires to be a catalyst for bigger-than-marketing change in our clients’ businesses. Sister agency to the  Marketing Artificial Intelligence (AI) Institute, Ready North is also the inspiration behind The Marketing Agency Blueprint (Wiley, 2012), The Marketing Performance Blueprint (Wiley, 2014), and Marketing Artificial Intelligence (Matt Holt Books, 2022), all by Founder Paul Roetzer.

As a digital marketing agency, we understand that there’s always more business to reach, which is why we're prepared to take on any challenge—and face it head-on with creative solutions. Simply put: We’re more than an agency. We’re a true partner to our clients, and our years of experience are a testament to that.